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- He won BAFTA for The Banshees of Inisherin work and was nominated for Oscar
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BAFTA award winning actor Barry Keoghan has been cast in a lead role for Manchester United’s new kit promotional campaign.
United will launch their new strips ahead of the 2024-25 season later this summer and Mail Sport can reveal global star Keoghan will take centre stage in the club’s advertising material.
Keoghan won a BAFTA for best actor in a supporting role for his work in The Banshees of Inisherin and was nominated for an Oscar for the same film.
The Irishman has also been nominated for two Golden Globe awards – one of them as best actor for his role in Saltburn.
But Keoghan’s latest role sees him take centre stage in United’s charm offensive for their new kit.
Manchester United have cast BAFTA award winning actor Barry Keoghan in a lead role for their new kit promotional campaign
Keoghan won a BAFTA for best actor in a supporting role for his work in The Banshees of Inisherin
He was nominated for an Oscar for the same film, and has been nominated for two Golden Globe awards – one of them for his role in Saltburn
Top Boy actor Keoghan was photographed wearing a Manchester United tracksuit earlier this year, while his second cousin Frank Stapleton played for the Old Trafford club for a six year period during the 1980s.
In fact, Keoghan, 31, pursued a career in football before turning to acting.
United and main kit suppliers adidas have a history of turning to entertainers to lead their off field promotional activities.
The club collaborated with legendary UK band the Stone Roses to release a clothing collection earlier this year.
Paul Pogba’s move to United from Juventus was revealed to the world through a music video with renowned UK rap artist Stormzy.
United will launch their new strips ahead of the 2024-24 football season later this summer
United have a history of turning to entertainers, such as Stormzy (pictured on the right), for off-field promotional activities
American brand Snapdragon, who will be the front of shirt sponsors for United’s new jerseys, used United legend turned actor Eric Cantona to officially announce their agreement, which is worth £60million per season.
And Keoghan is next iconic figure to feature prominently in a United promotional venture.